Jimmy Choo — a brand known for its sophistication and glamour, as well as its extravagant price tags — will be made available to the masses this November.
Tamara Mellon, founder and president of Jimmy Choo, has teamed up with H&M, a Swedish clothing company, with 169 individual stores in the U.S., to create an inexpensive line of clothing, accessories, handbags and shoes for men and women.
Jimmy Choo was started in 1996 by Mellon. Mellon, who was accessories editor at British Vogue, approached Mr. Jimmy Choo, because she realized the budding demand for chic shoes.
Mellon and Choo partnered up to create what is now known as the most successful and celebrity desired shoe company.
The brand is most famous for its skyscraper stilettos — shoes usually retailing for $600. The designer collaboration will cost as little as $70 for a pair of studded gladiator sandals to $299 for a pair of thigh high leather boots.
My favorite piece is a pair of zebra print ballet flats with metallic studs. For $70, I can say I own a pair of Jimmy Choos.
This is not the first time H&M has collaborated with high-end designers. In the past the company has worked with designers such as Stella McCartney and Roberto Cavalli, as well as celebrities such as Madonna and Gwen Stefani to produce affordable apparel and accessories lines for the public.
Celebrities such as Paris Hilton, Hayden Panettiere, Whitney Port and Kate Walsh have been anticipating the launch of the inexpensive designer collection.
250 selected H&M stores worldwide will launch Jimmy Choo for H&M on November 14, 2009. Check the H&M Web site for participating locations.
November 9, 2009...9:38 pm
Jimmy Choo partners up with H&M to create an affordable line of clothing to the masses
Jimmy Choo — a brand known for its sophistication and glamour, as well as its extravagant price tags — will be made available to the masses this November.
Tamara Mellon, founder and president of Jimmy Choo, has teamed up with H&M, a Swedish clothing company, with 169 individual stores in the U.S., to create an inexpensive line of clothing, accessories, handbags and shoes for men and women.
Jimmy Choo was started in 1996 by Mellon. Mellon, who was accessories editor at British Vogue, approached Mr. Jimmy Choo, because she realized the budding demand for chic shoes.
Mellon and Choo partnered up to create what is now known as the most successful and celebrity desired shoe company.
The brand is most famous for its skyscraper stilettos — shoes usually retailing for $600. The designer collaboration will cost as little as $70 for a pair of studded gladiator sandals to $299 for a pair of thigh high leather boots.
My favorite piece is a pair of zebra print ballet flats with metallic studs. For $70, I can say I own a pair of Jimmy Choos.
This is not the first time H&M has collaborated with high-end designers. In the past the company has worked with designers such as Stella McCartney and Roberto Cavalli, as well as celebrities such as Madonna and Gwen Stefani to produce affordable apparel and accessories lines for the public.
Celebrities such as Paris Hilton, Hayden Panettiere, Whitney Port and Kate Walsh have been anticipating the launch of the inexpensive designer collection.
250 selected H&M stores worldwide will launch Jimmy Choo for H&M on November 14, 2009. Check the H&M Web site for participating locations.
My Nguyen
-Staff Writer
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